Smart Decisions in digital marketing

by Lena
6 September 2019

Reading time: 3 minutes

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So, you’ve decided to invest in digital marketing and take the first steps toward enhancing your online presence and therefore growing your business. It’s an exciting time for anyone! But before you invest any amount of money, make sure that you’re getting everything you need at a reasonable price. That’s just business 101.

If any of these numbers seem a little high to you, don’t worry, we agree. Stick with us until the end and we’ll let you know how you can take advantage of all these services without breaking the bank.

How do I increase my followers? - Social Media Management

When it comes to delegating important work, social media management is arguably a top contender for getting the most bang for your buck. Updating multiple profiles constantly and consistently can eat up a huge chunk of your time, but the benefits are worth it. Staying on top of your social media is an excellent way to build a community around your brand, communicate with customers and potential customers, and show a more human side of your business.

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On average, for a full-fledged social media management service, you can expect to be paying anywhere from $4,000 to $7,000 a month.

How do I get more visitors to my website? - Website Design and Maintenance

Your website is undeniably a crucial element of your online presence. It can be anything from a first impression to a central hub of information to potential and current customers. You need to make sure your website accurately conveys the image of your company, offers relevant, easy to understand information, and is intelligently designed in order to facilitate ease-of-use for any visitors.

Website design costs can vary wildly depending on the experience of the person or people creating it and the breadth of the design needed, but in general, a professionally-designed website will run you between $12,000 and $150,000 for initial design and launch, while maintenance and upkeep can be anywhere from $35 to $500 monthly.

How do I get more and better reviews? - Reputation Management

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Reputation Management is exactly what it sounds like: managing your online reputation through review generation and response. A good Reputation Management service is always on top of responding to reviews and employs marketing tactics in order to drive up the number of 5-star reviews.

Reputation Management is another area where you’ll find wildly varying prices - expect to be paying anywhere from $300 to $3,000 a month for a comprehensive service.

How do I increase my rank on Google? - SEO Services

SEO (Search Engine Optimization) is the name of the game when it comes to increasing your rank on Google. A good SEO service is constantly monitoring your ranking for keywords, making updates based on new trends, and ensuring you’re ranking for all possible keywords relevant to your industry.

There are quite a few different pricing models for the myriad of SEO services out there. Monthly payments can be between $1,000-$3,000, while hourly work can cost you up to $75-$150 an hour!

So here’s the conundrum: you absolutely want to be investing in all of these services in order to maximize your online presence and drive business, but even a cursory glance at these prices will tell you it may not be immediately viable.

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We’re here to tell you not only is it 100% viable, but we can also offer you all these services, and more, for a fraction of the total price. Our comprehensive membership plans are tailor-made to fit your marketing budget while providing you with all the important digital marketing services you need to succeed.

To read more about what we can offer you, click here.

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